Trade Show Checklist

 Creating a comprehensive trade show checklist can help ensure that your company is well-prepared for the event. Here's a suggested checklist broken down into categories:

Pre-Event Planning:

1. Set Objectives:Define clear goals that can be measured for the trade show (e.g., generate leads, build brand awareness, network).

2. Budget Allocation:Determine budget for booth rental, promotional materials, travel expenses, etc.

3. Choose the Right Trade Show: This is a no-brainer but ensure the event aligns with your target audience and industry.

4. Booth Selection and Design: Reserve booth space and design booth layout, graphics, and signage.Sometimes being the booth next to the bathrroms isn't such a bad thing, but might be better to be next to the coffee bar.

5. Staffing: Determine who will represent the company at the event and schedule shifts.

6. Promotional Materials: Order and design promotional materials (brochures, business cards, giveaways).

Booth Setup:

1. Booth Components: Ensure you have all necessary booth components (tables, chairs, displays, lighting, etc.).

2. Technology Setup: Check electrical requirements for equipment (computers, screens, etc.) and ensure Wi-Fi access.

3. Branding: Display company logo, banners, and signage prominently.

4. Demo Stations: Set up product demonstration areas if applicable.

5. Giveaway Setup: Arrange promotional giveaways and ensure they are easily accessible. We always tell our customers to make sure it's something people will use. Pens are great but you're logoed pen will be thrown in a bag with 50 other pens. Depending on your budget, make it a multi-color pen, or one with a light, you want to stand out. 

Marketing and Promotion:

1. Pre-Show Promotion: Promote your participation on social media, through email campaigns, and on your website.

2. Press Releases: Prepare press releases or announcements about your participation.

3. Networking: Schedule meetings with potential clients, partners, or leads.

4. Event-Specific Materials: Prepare any special offers or promotions exclusive to the trade show.

5. Lead Capture: Set up lead capture tools such as QR codes, lead forms, or scanners.

During the Event:

1. Staff Briefing: Review goals, talking points, and expectations with booth staff.

2. Engagement Strategy: Train staff on engaging with attendees and conducting demos or presentations.

3. Lead Management: Establish a system for collecting and managing leads effectively.

4. Networking: Actively network with other exhibitors and attendees.

5. Social Media Updates: Post updates and photos from the event on social media platforms.

Post-Event Follow-Up:

1. Lead Follow-Up: Follow up with leads promptly after the event. Asimple "Thanks for stopping by" email will do tons of good.

2. Evaluation: Debrief with the team to discuss what worked well and areas for improvement.

3. ROI Analysis: Evaluate the success of the event based on ROI and achievement of objectives.

4.Thank You Notes: Send thank you notes to attendees, leads, and partners you connected with.

Miscellaneous:

1. Emergency Kit: Pack essentials like scissors, tape, pens, paper, first aid kit, etc.But above all...Duct Tape!

2. Snacks and Water: Keep snacks and water for booth staff to stay energized, save the beer for after the show.

3. Comfort Items: Comfortable shoes, extra clothing layers, and any other items to ensure booth staff are comfortable throughout the event. No sweatpants.

Customize this checklist based on your specific needs and the requirements of the trade show you're attending. Additionally, consider creating a timeline to ensure tasks are completed on schedule leading up to the event.

Custom Boat Illustrations

Our team of graphic artists will create a graphic drawing of your boat, jeep, restaurant, marina,...whatever. All from a simple photograph, quickly and very inexpensive. Send us a clear picture and we'll send you the high resolution illustration. 

Visit our website for more information or email / call us with any questions.

BL Tees Graphic Art Services

Our team of graphic artists will illustrate your boat, jeep, marina, restaurant or anything else you'd like.

Just supply us with a quality picture and we'll do the rest. You can take the image and run or have us print custom hooded sun shirts, cotton tees, hoodies, and sweatshirts featuring your graphic illustration.

You can now show off your prize possession on an a sun shirt.

Spread Holiday Cheer To Your Employees

Spreading holiday cheer to employees with branded apparel is a thoughtful and festive way for businesses to express appreciation. Here are some creative ideas:

1. Holiday-Themed Apparel:

   • Design custom printed branded apparel with a holiday theme. This could include festive colors, seasonal patterns, or holiday-related graphics.
   • Consider items like long sleeve tees, hoodies, or performance polo shirts that employees can wear in the office during the winter season.

2. Personalized Gifts:

   • Add a personal touch by incorporating a special holiday message on the custom printed branded apparel.

3. Casual Fridays or Holiday Dress-Up Days:

   • Encourage employees to wear the branded holiday apparel on designated days, such as casual Fridays or specific holiday-themed dress-up days. This creates a fun and festive atmosphere.

4. Team Photos:

   • Organize a day for team photos where everyone wears the branded holiday apparel. Share the photos on social media or within the company to showcase the festive spirit.

5. Gift Bundles:

   • Create holiday gift bundles that include branded apparel along with other festive items like mugs, glasses, or treats. This provides a comprehensive package of holiday joy.

6. Virtual Events:

   • If your team is working remotely, consider sending out branded holiday apparel along with an invitation to a virtual holiday celebration. Employees can wear their new gear during the online event.

7. Charitable Initiatives:

   • Tie the holiday apparel distribution to a charitable cause. For example, for every piece of branded apparel given to an employee, the company could donate a matching item to a local charity. This adds a philanthropic element to the holiday gesture.

8. Surprise Deliveries:

   • Instead of a traditional distribution, make it a surprise. Have a team member or a festive character deliver the branded apparel to employees' homes, spreading joy directly to their doorsteps.

9. Themed Contests:

   • Hold a contest where employees can showcase their creativity by incorporating the branded holiday apparel into festive outfits. Or even Winter Beach Day with custom branded sun shirts. Offer prizes for the most creative or spirited ensembles.

10. Thank You Notes:

    • Include a personalized thank-you note expressing gratitude for employees' hard work and dedication during the year. This adds a meaningful touch to the holiday gift.

Remember, the key is to make the experience enjoyable and memorable for employees. By incorporating creativity and personalization into the process, businesses can spread holiday cheer and strengthen the bond with their teams.

Customizable Fishing Templates

Custom artwork can be a long and tedious process... not to mention expensive. B.L. Tees has come up with a solution, customizable templates. Our catalog includes artwork featuring saltwater and freshwater fish in nautical settings. We simply add your text and print the design on your choice of sun shirts. It's perfect for marinas, fishing charters, hotels, and fishing tournaments. Best of all it's a free service when used with B.L. Tees printing services. 

Some examples of the water color artwork is below.

Our catalog is growing larger each day, check it out.

BL Tees Custom Artwork Graphic Illustrations